Melbourne University has a comprehensive sports program & facilities for students & competitors. The weight training platform required a logo for Australian Olympic athletes and Overseas competitors. An extremely durable hand painted sign was required to not only provide grip but to withstand the impact of large weights dropping onto the platform.
Many of my clients ask "How do you do all the lettering and effects in reverse?"
I guess the answer is "Years of practise & Signwriting knowledge, including working with similar Sign Writing Artisans over many years"...